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Question: What Happens if You Use Purple Shampoo on Red Hair?
Answer: If you use purple shampoo on red hair it can dull or neutralize red tones, potentially shifting the color towards a cooler, ashier shade depending on the vibrancy of the red.
Purple Shampoo and Red Hair: Understanding the Interaction
Purple shampoo enjoys popularity for its toning properties. Many people use it to neutralize brassy yellow tones in blonde or lightened hair. But what happens if you use purple shampoo on red hair? This article explores the effects of purple shampoo on various shades of red hair, offering insights into potential outcomes and best practices.

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The Science Behind Purple Shampoo
Purple shampoo contains purple pigments. These pigments counteract yellow tones in hair. Color theory explains this effect. Purple sits opposite yellow on the color wheel. When purple pigments contact yellow tones, they neutralize them, creating a cooler, more balanced shade. This principle applies mainly to hair with underlying yellow pigments, such as bleached blonde hair.
Red hair, however, presents a different scenario. Red hair often contains underlying orange or red-orange pigments. Introducing purple pigment to these underlying tones can produce unexpected results. The interaction between purple and orange pigments might create a muddy or muted appearance.
The concentration of purple pigment in the shampoo plays a significant role. Highly concentrated formulas can deposit more pigment, leading to more noticeable changes in red hair.
Related Article: What Happens if You Use Purple Shampoo on Brown Hair?
Related Article: Can You Use Purple Shampoo on Black Hair?
Effects of Purple Shampoo on Different Red Hair Shades
The outcome of using purple shampoo on red hair depends largely on the hair’s specific shade. Different shades of red contain varying underlying pigments, influencing how they react to purple shampoo.
Light Red Hair:
Light red hair often contains more orange undertones. Purple shampoo may neutralize some of this orange, potentially shifting the color towards a slightly cooler, pinker hue. However, overuse could lead to an ashy or dull appearance.
Medium Red Hair:
Medium red hair typically has a more balanced mix of red and orange pigments. Purple shampoo might have a subtle toning effect, slightly reducing brassiness. The changes might appear less pronounced than on lighter red shades.
Dark Red Hair:
Dark red hair often contains deeper red pigments. Purple shampoo may have minimal visible effect on these darker shades. The high concentration of red pigment can overpower the purple, minimizing any neutralizing effect.
Potential Risks and Considerations
While purple shampoo might offer some toning benefits for certain red shades, it also presents potential risks. Overuse can lead to dryness and color distortion. Purple pigment buildup can make hair appear dull or uneven. It’s essential to use purple shampoo sparingly and monitor its effects on your hair.
Porosity also plays a role in how hair absorbs pigments. Highly porous hair absorbs color more readily, making it more susceptible to changes from purple shampoo. Individuals with highly porous red hair should exercise extra caution when using purple shampoo.
Alternatives to Purple Shampoo for Red Hair
Several alternatives to purple shampoo offer safer and more effective ways to maintain vibrant red hair color. Color-depositing conditioners designed for red hair can help refresh and enhance the color without the risk of unwanted purple tones.
Red hair glosses also provide a way to boost color and shine. These glosses deposit temporary color pigments, reviving faded red hues. Consult a professional stylist for personalized recommendations based on your specific hair color and needs.
Regular deep conditioning treatments help maintain healthy and vibrant red hair. These treatments replenish moisture and improve hair’s overall condition, making it less susceptible to damage from color treatments or environmental factors.
Best Practices for Using Purple Shampoo on Red Hair
If you choose to use purple shampoo on red hair, proceed with caution. Start by performing a strand test. Apply the shampoo to a small, inconspicuous section of hair and observe the results before applying it to your entire head. This allows you to assess the potential impact on your specific hair color.
Dilute the purple shampoo with water. This reduces the pigment concentration, minimizing the risk of unwanted color changes. Mix a small amount of purple shampoo with equal parts water and apply it to your hair. Adjust the dilution ratio as needed, depending on your hair’s response.
Monitor the results closely. Observe how your hair responds to the purple shampoo after each use. If you notice any unwanted color shifts or dryness, discontinue use or adjust the frequency of application.
Limit the frequency of use. Avoid using purple shampoo every time you wash your hair. Start with once a week or less, gradually increasing frequency if desired. Overuse can lead to dryness and color buildup.
Consult a professional stylist for personalized advice. A stylist can assess your hair type, color, and condition to determine if purple shampoo is suitable and recommend appropriate usage guidelines.
Conclusion
What happens if you use purple shampoo on red hair depends on various factors, including the specific shade of red, the shampoo’s pigment concentration, and individual hair characteristics. While it might offer some toning benefits for certain red shades, it carries potential risks, such as dryness and unwanted color changes. Exercising caution, performing strand tests, and considering alternatives can help individuals maintain vibrant, healthy red hair without the risk of unwanted side effects. Consulting a professional stylist is always recommended for personalized guidance. [ 1 ]
References
1. https://saltair.com/blogs/the-splash/everything-you-need-to-know-about-purple-shampoo/