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Question: What Hair Colors Need Purple Shampoo?
Answer: Hair colors that need purple shampoo include: blonde, platinum, silver, and other lightened hair colors benefit from purple shampoo to neutralize brassy or yellow tones.
Understanding Purple Shampoo
Purple shampoo neutralizes unwanted yellow tones in hair. It works by depositing violet pigments, the opposite of yellow on the color wheel, onto the hair strands. This counteracts brassiness, restoring brightness and vibrancy to your desired shade.

Best Purple Shampoo
Purple Shampoo
From gentle toning to intense color correction, these purple shampoos offer targeted solutions for blonde and highlighted hair...
Who Benefits from Purple Shampoo?
People with blonde, gray, and silver hair often use purple shampoo. These hair colors are susceptible to yellowing due to various factors including mineral deposits in water, environmental pollutants, and the natural oxidation process of the hair.
Natural blondes can use purple shampoo to brighten their highlights or maintain a cool, ashy tone. Those with gray or silver hair use it to combat yellowing and maintain a clear, bright appearance. Purple shampoo can also benefit those with highlighted or lightened brunette hair, helping to maintain the desired tone and prevent brassiness.
Related Article: Does Purple Shampoo Permanently Change Hair Color?
How Purple Shampoo Works on Different Hair Colors
Purple shampoo interacts differently with various hair colors. On blonde hair, it neutralizes yellow tones, creating a cooler, brighter blonde. For gray and silver hair, it eliminates yellowing, enhancing the natural silver or gray hues. Lightened brunette hair benefits from brassiness reduction, maintaining the intended color.
The frequency of purple shampoo use depends on individual needs and the level of yellowing. Some people use it once a week, while others use it several times a week or even daily for significantly yellowed hair. Overuse can lead to a purplish tint, especially on porous or highly lightened hair. Always perform a strand test before applying it to your entire head.
Choosing the Right Purple Shampoo
Numerous purple shampoos are available on the market, each formulated with different pigment concentrations and additional ingredients. Some cater to specific hair types, such as dry or damaged hair. Choosing the right one depends on your hair color, type, and the degree of yellowing you wish to correct.
For those with naturally blonde highlights, opt for formulas with less intense pigments. For platinum or silver hair, high pigment shampoos are available to provide stronger toning effects. Some shampoos cater specifically to dyed blonde hair and help maintain its vibrancy. Check product reviews and consider individual hair needs when selecting a purple shampoo.
Application Techniques and Tips
Proper application ensures optimal results and prevents unwanted purple hues. Wet your hair thoroughly and apply the purple shampoo evenly, focusing on the areas with the most yellowing. Lather the shampoo and leave it on for the recommended time, typically between 1-5 minutes. Rinse thoroughly and follow with a conditioner to hydrate the hair.
Strand Test:
Always perform a strand test before applying purple shampoo to your entire head, especially if you have porous or lightened hair. This helps determine the right amount of time to leave the shampoo on to achieve the desired results without over-toning.
Frequency:
Start by using purple shampoo once a week and adjust the frequency based on your hair’s response. Overuse can lead to a purple tint. Monitor your hair’s tone and adjust your usage accordingly.
Conditioning:
Purple shampoos can be drying, so always follow up with a moisturizing conditioner. This helps replenish moisture and maintain the health of your hair.
Alternatives to Purple Shampoo
Several alternatives to purple shampoo can help neutralize yellow tones. Purple conditioners offer a milder toning effect and can be used more frequently. Purple hair masks provide deeper conditioning and toning. Toning glosses offer a more intense and longer-lasting result.
Purple toning drops can be added to regular shampoo or conditioner for a customizable toning experience. Consider these alternatives if traditional purple shampoo doesn’t suit your hair type or desired level of toning. Consult with a hair professional to determine the best option for your individual needs.
What hair colors need purple shampoo? Primarily, blondes, silvers, and grays, but lightened brunettes can also benefit. Understanding how purple shampoo interacts with each hair color allows for effective use and optimal results.
Conclusion
Remember, the goal of purple shampoo is to enhance your hair color, not drastically change it. By understanding how it works and choosing the right product, you can effectively manage unwanted yellow tones and maintain vibrant, healthy-looking hair. [ 1 ]
References
1. https://goldielocks.com/blogs/news/purple-shampoo