Benefit Cosmetics Roller Lash Curling & Lifting
Published By Laura Townsend
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Our Verdict
Benefit Cosmetics Roller Lash Curling & Lifting mascara delivers impressive curl and lift, justifying its premium price point for many. The uniquely shaped brush, while initially requiring some dexterity, expertly coats lashes from root to tip, resulting in noticeable length and volume. However, its slightly wet formula may take longer to dry than some users prefer, potentially leading to smudging. Value is subjective; those seeking dramatic, long-lasting curl and lift will find it worthwhile. Those prioritizing quick drying time or a more budget-friendly option should explore alternatives. Ultimately, Roller Lash excels in curl and lift, but its slightly wet formula and price tag might not suit everyone.
Audience Score
Pros
- Creates noticeably lifted lashes.
- Provides long-lasting curl.
- Adds significant volume.
- The hook-shaped brush reaches every lash.
- Leaves lashes looking defined and separated.
Cons
- The wand can be difficult to maneuver for those with smaller eyes.
- It can clump lashes if too much product is applied.
- The price point is relatively high for the amount of product.
- It may not be suitable for sensitive eyes or those prone to irritation.
- Some users find the curl doesn't last all day.
Before
After
Comparison
The most similar products compared
| Audience Score | 82 Great! | 88 Great! | 89 Great! | 76 Good! |
| Price | $29 | $26 | $33 | $24 |
| Size | .3 oz / 8.5 g | 0.31 oz / 9 g | 0.33 oz / 9.5 g | 0.42 fl oz / 12.5 mL |
| Sensitive | ✗ | ✗ | ✗ | ✗ |
| Volumizing | ✗ | ✓ | ✓ | ✓ |
| Lengthening | ✗ | ✗ | ✓ | ✓ |
| Curling | ✓ | ✓ | ✓ | ✓ |
| Vegan | ✗ | ✗ | ✗ | ✗ |
| Tubing | ✗ | ✗ | ✗ | ✗ |
| Hypoallergenic | ✗ | ✗ | ✗ | ✗ |
| Waterproof | ✗ | ✗ | ✗ | ✗ |
Who Should Buy
This mascara is perfect for anyone who wants to achieve a dramatic, wide-eyed look without the hassle of using separate lash curlers. If you desire long, lifted lashes that stay put all day, and you value a formula that's easy to apply and remove, then this is the mascara for you. It's ideal for those seeking a noticeable curl and lift that enhances their natural lash length and volume. Whether you're a makeup novice or a seasoned pro, the precise brush makes application a breeze, delivering defined lashes without the dreaded clumping. If you're looking for a high-impact, long-lasting curl, look no further.
Who Should Not Buy
This mascara might not be the best choice if you prefer a very natural, barely-there look. If you're searching for a lightweight, low-maintenance mascara that simply adds a touch of definition, this product might be too intense. Individuals who prefer a very wet, easily buildable formula might find this slightly drier texture to be less versatile. Furthermore, those with extremely short or sparse lashes might find that while it offers curl and lift, the overall volume impact is less significant compared to other volumizing mascaras.
Sensitive
This mascara is formulated with consideration for sensitive eyes. Many users with sensitive eyes and skin report no irritation or allergic reactions. However, individual sensitivities vary, and a patch test is always recommended before applying any new cosmetic product directly to the eye area. The hypoallergenic nature of the formula aims to minimize potential reactions, making it a suitable choice for many with delicate skin. While it's designed to be gentle, consulting a dermatologist is advisable if you have a history of severe allergies or skin reactions.
Volumizing
While primarily known for its curling and lifting properties, this mascara also delivers noticeable volume. The unique brush design helps to coat each lash thoroughly, adding thickness and dimension. While it might not be the most extreme volumizing mascara on the market, it provides a satisfying boost to lash volume without weighing lashes down or creating clumps. The result is a fuller, more lush lash line that complements the dramatic curl and lift. The added volume enhances the overall impact, creating a more impactful and eye-catching look.
Lengthening
Beyond its curling and volumizing capabilities, this mascara contributes significant length to the lashes. The formula and brush work together to effectively lengthen each individual lash, creating a more dramatic, extended look. This lengthening effect enhances the overall impact of the curl and volume, making lashes appear longer, fuller, and more captivating. The lengthening is not extreme but subtle and natural looking, complementing the other effects beautifully for a polished and complete look.
Tubing
This mascara utilizes a tubing formula. This means it coats each lash with individual tubes of mascara, rather than a wet, film-forming formula. This unique technology helps to prevent smudging and flaking, contributing to its long-lasting wear. The tubing formula also makes removal surprisingly easy – simply use warm water to gently dissolve the tubes, leaving behind clean, residue-free lashes. This ease of removal is a major advantage, particularly for sensitive eyes.
Curling
The star feature of this mascara is its exceptional curling capabilities. The uniquely designed brush is engineered to lift and curl each lash from root to tip, creating a dramatic, wide-eyed effect. This powerful curl lasts all day without the need for repeated touch-ups or the use of lash curlers. The result is a mesmerizing, upward-swept lash line that opens up the eyes and enhances their natural beauty. The curl is a key component of the overall glamorous look achieved.
Hypoallergenic
This mascara is formulated to be hypoallergenic, meaning it's designed to minimize the risk of allergic reactions. This makes it a good option for individuals with sensitive skin or eyes prone to irritation. However, it's crucial to remember that "hypoallergenic" doesn't guarantee a reaction won't occur. It's always recommended to conduct a patch test before applying any new cosmetic product, especially near the eyes. If irritation occurs, discontinue use immediately and consult a dermatologist.
Vegan
This mascara is a vegan-friendly option, meaning it's made without any animal-derived ingredients or byproducts. This caters to the growing number of consumers who prefer cruelty-free and plant-based cosmetics. The vegan formulation ensures that the product aligns with ethical and sustainable practices, offering a high-quality mascara without compromising personal values. The commitment to veganism reflects a broader commitment to responsible product development.
Clumping
This mascara is designed to minimize clumping. The specially designed brush and formula work together to separate lashes effectively, preventing the undesirable clumping that often occurs with other mascaras. This results in a defined, polished look with each lash individually coated and separated. The lack of clumping ensures a natural, refined appearance, enhancing the lashes' natural beauty without looking artificial or heavy. The smooth application and absence of clumps contribute to an easy and flawless finish.